New service offering integrates personalized tech assistance with digital protection to help small and medium-sized carriers and retailers improve user's mobile experience

NASHVILLE, Tenn., Nov 11, 2014


Asurion announced today that its Soluto™ support and digital protection service is a 2015 CES Innovation Awards Honoree in the Software and Mobile apps category. Products entered in this awards program are judged by a panel of independent engineers, members of the trade media and other industry experts to recognize innovation in the world of consumer electronics.
Honorees of this award demonstrated innovative design and engineering in some of the most cutting edge tech products and services coming to the market. Asurion’s entry was evaluated on the following criteria:
  • Intended use and user value

  • Aesthetic and design qualities

  • Comparison to other products/services in the marketplace

  • Unique features present

The innovative service, available to small and medium-sized carriers and retailers, integrates personalized support with digital protection by combining one-click access to reach live tech advisors whose performance is evaluated by customer satisfaction and problem resolution rates rather than by average handle time and how quickly they move-on to the next customer. The service also offers proactive alerts identifying potential issues that may affect a customer’s device performance if left unchecked, along with easy-to-understand preventative actions; personalized tips and tricks for getting the most benefit from different mobile devices and apps; and software that secures the phone’s digital content against unauthorized access by individuals and unintended sharing with third-party applications.

“This award recognizes the innovation of our integrated support and protection strategy and roadmap,” said John Leonard, Senior Vice President of Global Product Management for Asurion. “By taking a data driven approach to helping people with the use of their technology, Asurion provides customers with a fast and simple way of contacting technicians when needed and proactively delivers relevant information to enhance the experience with their devices. We are pleased Asurion was acknowledged as an innovator in our category.”
To learn more about Asurion visit To learn more about Soluto support and protection or download the app, visit
The CES Innovation Awards are sponsored by the Consumer Electronics Association (CEA) ®, the producer of the International CES, the global gathering place for all who thrive on the business of consumer technology, and have been recognizing achievements in product design and engineering since 1976.
2015 CES Innovation Honoree products are featured on, which lists product categories, as well as each product name, manufacturer information, description, photo and URL.

About Asurion

For two decades, Asurion has been the global leader in technology protection. Today, as everyday life becomes increasingly dependent on such technology, Asurion keeps 280 million consumers’ lives up and running. The company provides premier support that enables users to fully utilize their digital devices and products; applications to protect privacy and provide security; and rapid replacement of lost, stolen, damaged, or malfunctioning devices. Asurion’s global team of over 16,000 employees supports the top wireless companies, retailers and service providers, enabling those companies to focus on their core businesses. When a product is missing or simply doesn't work properly, Asurion solves the problem with a system that operates 24 hours a day, seven days a week, speaks six languages, and works across any device, platform, or provider. For more information about Asurion, including customer service ratings and reviews, please visit